PRISA Innova

Support groups

Looking to deliver a comprehensive and profitable service to our clients in a dynamic and efficient way, we leverage the range of services offered by the different business units in Grupo Prisa and especially the following:

• EL PAÍS, the Spanish daily with the highest circulation. It implements promotional actions involving high levels of investment and profit margins that have a strong impact on newspaper sales. Such projects can be readily adapted to new markets. El País increased its circulation by 6.5% in the first quarter of 2008 selling 465,457 copies, and it has consolidated its pre-eminent position over its main rival, widening the gap between their respective circulation to over 140,000.
• Le Monde, the Grupo PRISA activities in the area of international press received a major boost in 2005 following its decision to raise its stake (up to 18%) in the Groupe Le Monde et Partenaires Associés (MPA), which publishes the prestigious French daily Le Monde
• Santillana, one of the biggest Spanish-speaking publishing houses. It boasts an extensive editorial team, presence in 22 Latin American countries and a team specializing in national and international rights negotiations.
• GRUPO PRISA purchase board, through which we leverage the negotiating power of the group to secure competitive prices on raw materials and end products.
• The Grupo Prisa is involved in the following areas: Education and training
  
  Committed to education. Revenues from books and training have increased by 16.7% up to 138.81 million euros. The results in Brazil (+31.0%), Argentina (+21.1%) and Peru (+15.4%) were particularly outstanding.
  
  Santillana Group

  Press
  
  A key reference. Revenues from sales of newspapers and magazines grew by 7.4% thanks to increased circulation of El País (+6.5%) and AS (+7.1%).
  
  EL PAÍS
  Le Monde
  Cinco Dias
  As

  Radio
  
  Audience-driven information and entertainment services. Radio brought in 95 million in operating income, growing by 6.1%.
  
  Cadena Ser
  40 Principales
  Cadena Dial
  M80 Radio
  MÁXIMA FM

  Audiovisual
  
  The best offering in production and distribution.

  Media Capital increased its net profits by 58% and maintains its leadership as the foremost TV channel in Portugal with TVI enjoying an average daily audience share of 34.7%. Over the first quarter of the year, Media Capital’s turnover amounted to 53.42 million euros.
  
  Media Capital

  Sogecable exceeds the target of 500 million in quarterly revenues for the first time in its history.
  
  Sogecable (Digital + and Cuatro)
  Localia
  Plural Entertainment
  Televisión Internacional(TVI, NBP, ATB)

  Information society
  
  Interaction as a key to the information business
  
  Prisacom

  Sales, Marketing and Advertising
  
  The biggest and widest-ranging portfolio in the sector. Promotions brought in revenues of 25.72 million euros.
  PRISA Innova